Disney Yellow Shoes

The goal:

Create marketing collateral and design emails for the Disneyland Parks.

My role:

As the Creative Art Direction Intern, I built digital ads for Disneyland’s newest attractions, Star Wars Galaxy’s Edge and the return of the Nighttime Spectaculars Parade and created emails to keep customers engaged.

How we did it:

Worked alongside the Yellow Shoes team to build thoughtful emails and ads that were engaging with the audience but also fit all the size constraints created by websites.

Creative Director: Neph Trejo, Jackie Soldano
Copywriter: Giulia Carlton