La La Land Cafe

The goal:

Drive foot traffic, seasonal campaign awareness, and customer engagement for La La Land Cafe through cohesive brand storytelling across in-store, digital, and merchandise touchpoints.

My role:

Design execution, illustration and ideation across campaigns, in-store and digital assets, and new store openings.

How we did it:

Created cohesive seasonal campaign systems across print, packaging, storefront, and social assets, using collectible merchandise moments and nostalgic visual storytelling to drive shareability, repeat visits, and stronger brand recognition.

VP of Marketing: Hazel Villareal
Senior Graphic Designer: Yoko Ebata