TikTok x Dreamforce

The goal:

Show everyone that creating TikToks start at home at Dreamforce, the largest tech conference in the world with over 40,000 attendees, hosted by Salesforce.

My role:

I led the overall look and feel for the TikTok house and created physical and digital assets in the booth including creator presentations, posters, stickers, and more.

How we did it:

We built a functional “home” with a kitchen and a living room, creating thoughful touchpoints throughout the space that highlighted commerce on TikTok and our integration with Salesforce.

Global Lead, Partner Marketing: Kimberly Wu
Integrated Partner Marketing: Nina Skoko
Commerce Partner Enablement & Marketing: Lindsay Igoe
Agency: DotDotDash